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Skills & the Future of SA Wine Regions

South Australia’s wine regions are entering Aussie Wine Month with a renewed focus on leadership, capability and long‑term succession. As the industry navigates structural pressures, from market volatility to rising production costs, the question of who will lead the next chapter has become increasingly important. Recent developments show that the state is investing deliberately and strategically in its future talent pipeline.

In early April, ten South Australian wine and tourism professionals were awarded scholarships to participate in the 2026 Great Wine Capitals Executive Business Program, delivered by the Adelaide University. The program, now in its second year, is designed to upskill early‑ to mid‑career professionals and strengthen the capability of the state’s wine sector. It provides training in areas such as brand building, digital communication, distribution strategy, negotiation, sustainability and tourism experience design.

The scholarship recipients represent a cross‑section of South Australia’s most important wine regions, including the Clare Valley, Coonawarra, McLaren Vale, Barossa and the Adelaide Hills, and reflect the diversity of roles that underpin the sector’s long‑term health. Participants include winemakers, cellar door leaders, brand managers and emerging business owners, each selected for their potential to contribute to the state’s future leadership.

The program is part of the broader Great Wine Capitals Global Network, an alliance of 11 internationally recognised wine regions such as Bordeaux and Napa Valley. Adelaide’s membership, supported by PIRSA, the South Australian Tourism Commission, the South Australian Wine Industry Association and Adelaide University, gives local professionals access to global expertise and best‑practice insights.

This investment in capability comes at a critical time. Many South Australian wineries are family‑owned, multi‑generational businesses facing succession decisions in the coming decade. At the same time, the industry is grappling with shifting consumer behaviour, export uncertainty, climate variability and rising operating costs. Strengthening leadership capacity is not simply a development initiative, it is a strategic response to the structural challenges shaping the sector’s future.

For winery owners, the implications are clear. Long‑term sustainability now depends on succession planning, governance discipline, financial modelling, and the ability to transition knowledge and leadership across generations. As new leaders emerge, businesses will need to align operational settings, ownership structures and strategic priorities to support continuity and growth.

Aussie Wine Month is a celebration of the regions that define South Australia, but it is also a reminder that the future of those regions relies on deliberate investment in people, capability and long‑term planning. The wineries that thrive will be those that pair strong regional identity with thoughtful leadership and well‑structured business foundations.

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Adam Wright, Director, Accounting & Business Advisory and Head of Wine

Our team works closely with wineries across the Barossa, McLaren Vale, Clare, Coonawarra and the Adelaide Hills, supporting owners and operators as they plan for the next generation of leadership and long‑term business continuity.

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